Now more than ever before, branding your company is essential to success. Branding your company logo on a pen is a great way to get your company’s name out there to be seen by the biggest number of potential clients and customers. It has never been easier, or cheaper, to order custom business logo pens that make great promotional items for your branding efforts.
Quality Business Pens are Well-Received by Consumers
Everyone loves a “freebie”, and everyone can make use of a pen. Having a high quality, long lasting pen as a free promotional item gives your target audience a great way to find your contact information in an instant, and can also put your company’s name in their thoughts every time that the recipient picks the pen up to jot down a note or pay an invoice. Unlike some types of free merchandise that is given out by businesses in their quest to gain brand and company recognition, a well-made pen that lasts for a long time gives you a huge window of opportunity to implant your brand name or company name into the consumer’s thoughts.
Designing Your Company Logo on a Pen
Designing the type of pen that will be most enjoyed and appreciated by your potential customers and clients starts by choosing a top notch pen that provides fluid use and writes well. Black ink is the preferred color choice for these types of promotional pens, although blue ink runs a close second. The design of your company’s promo pen should be simple and include your company name, logo, or motto, as well as one or two ways of contacting you; for instance, you might choose to include your phone number and/or your website or URL. This might seem like a great deal of information to print on one small pen, but with modern printing techniques, you can fit quite a bit of text and graphics into a small area. Keep the text to a minimum, when possible, however – you do not want the recipient of your pen to need to squint in order to see the lettering or logo that you choose for your design.
Inexpensive Business Pens
In years past, it was nearly impossible for most businesses to afford to purchase pens as promotional items. However, the recent market has opened up to where even the smallest business on a shoestring budget can find excellently crafted, durable, and attractive business logo pens that won’t break the bank but still yet make a big impression on possible customers and clients in their product or company’s intended audience.
Build your brand and get noticed with a custom small business logo design. Joseph has been helping businesses build their brands and raise awareness by providing professional but cheap logo design services for new start ups on a budget.